As  a note for being a better consultant to small businesses that want to  be online. The insight here is that many businesses are blindly following advice to use social media to get followers but not translating  those followers into customers. Some pointers are given on how to make that translation.

https://medium.com/better-marketing/small-business-owners-get-social-media-completely-wrong-d248a0d20fb6

The insight here is that what Maslow didn’t describe a pyramid. He really was describing concepts that are analogous to a sailboat, https://forge.medium.com/maslows-pyramid-is-a-marketing-lie-14202930e20

This article advocates using some developer software called Storybook your code https://levelup.gitconnected.com/why-you-should-always-use-storybook-when-developing-user-interfaces-4c69b93b2f65

The insight here is about have a high level design in place before you start your coding project and how to do that, https://medium.com/@david.vancouvering/writing-a-high-level-design-26280ee88480

This is web hosted software for diagraming high level designs, https://www.websequencediagrams.com/#

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